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HOW TO MEASURE YOUR LOYALTY PROGRAM SUCCESS?

7 Crucial Metrics every enterprise CMO should consider when setting up a successful loyalty program

Find out what to track, how to track it and why.

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Loyalty is more metrics-driven than ever.

Enterprise Retail CMOs need to make sense of a slew of metrics in order to know what to focus on, where to improve and what to change.

It can be difficult to track, interpret and act on customer data, which is why we've created a resource to help you get crystal clear on the health of your loyalty program.

  • Compare your current position against benchmark metrics
  • Detect the weak links in your current loyalty program and know what to improve
  • Predict the effectiveness of your next campaign

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